Graham Jones
Web page graphics don’t need to be excellent
Web page graphics are important; they help us get a sense of the organisation of a page, they help us pay attention to specific ideas and they give us a feeling for the kind of website we are on. Even if you are not a visual thinker, graphics on a …
Story telling beats facts online
A German hairdresser is celebrating this morning after winning the “world’s best beard” contest in Norway – a story that is proving hugely popular online. Indeed, it is the second most shared item on the BBC News website, after the story about bomb threats to London. It is evidence taht …
How to succeed online the Mashable way
The twenty-five-year-old Scot, Pete Cashmore, is an Internet superstar; six years ago, aged just 19, he started a humble blog, Mashable, which is now one of the world’s most influential and most widely read websites. This weekend he entertained an exclusive audience of 300 people at Disneyland in Florida at …
Web design psychology – you need to know your vistors first
Lady Gaga has made history and helped us understand a bit more about web design psychology; she has become the first celebrity to have more than 10m followers on Twitter. Whoopee! Of course that means that over 96% of the Twitter world ignore her. And as for the rest of …
Graham Jones on Wikipedia
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Five psychological reasons for blogging
Blogging is, of course, great for business. Indeed, many successful businesses put blogging central to their online activities. There is plenty of evidence which shows that blogging is related to search engine success, social media success and – importantly – financial success. Blogging works. However, there is more to blogging …
Twitter has its best day ever – and it shows what you need to do on your website too
Jemima Khan helped give Twitter its biggest day ever this week. More people logged onto to Twitter to find out about the alleged “superinjunction” than in the short history of this social website. And the person who had Tweeted about her and Jeremy Clarkson – a so-called “Billy Jones” – …
BBC Radio Berkshire
Just been on BBC Radio Berkshire’s Anne Diamond programme spending a whole hour talking about the Internet. They must have liked me because they invited me back – listen again in a couple of weeks…!
Fake web adverts make you believe lies
Lord Sugar is back on British TV screens tonight in the much-heralded return of “The Apprentice” – the programme which supposedly selects one of the best young business brains in the country. All across the UK tonight people will be glued to their TV sets to get their first glimpse …
You need to update your website every day
Prince William saved a judge’s life last week in one of three mountain rescues he was involved in. Of course, you already knew he was back at work after his wedding. And you will have read that he and his new wife, the Duchess of Cambridge, are soon to set …
Re-Tweeting is essential to your online brand
So, Cheryl Cole is to be a judge in the US version of X-Factor. Who would have guessed? Most of us probably. So how did she get the gig? Well, apart from knowing the right people – i.e. Simon Cowell – she was also a pretty obvious candidate. In the …
Four ways to get natural back links
Google has become pretty good in detecting low quality web pages and links. If you use a link service that promises a lot of high PR links for little money or if you participate in a fully automated linking system, chances are that Google will penalize your website because you …
Email beats Facebook in online marketing
Everywhere you look these days there is advice on social media marketing; you can hardly move for all the media coverage of Facebook and Twitter. Indeed, you would think that is all there is to the online world if you had just landed here from another planet. Want to know …
Your online activity is doing something doing nothing
Millions of Sony Playstation users are biting their nails this morning following further revelations that the company has been hacked and that personal user details have potentially been stolen. Meanwhile, millions more people are puzzled as to why anyone should want to break into a gaming system in the first …