The Whitehouse as an example of web page graphics

Web page graphics don’t need to be excellent

Web page graphics are important; they help us get a sense of the organisation of a page, they help us pay attention to specific ideas and they give us a feeling for the kind of website we are on. Even if you are not a visual thinker, graphics on a …

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Story Telling Increases Your Website Readership

Story telling beats facts online

A German hairdresser is celebrating this morning after winning the “world’s best beard” contest in Norway – a story that is proving hugely popular online. Indeed, it is the second most shared item on the BBC News website, after the story about bomb threats to London. It is evidence taht …

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Mashable provides constant content

How to succeed online the Mashable way

The twenty-five-year-old Scot, Pete Cashmore, is an Internet superstar; six years ago, aged just 19, he started a humble blog, Mashable, which is now one of the world’s most influential and most widely read websites. This weekend he entertained an exclusive audience of 300 people at Disneyland in Florida at …

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Red and white 3D illustration of the word Blog connected to a mouse.

Five psychological reasons for blogging

Blogging is, of course, great for business. Indeed, many successful businesses put blogging central to their online activities. There is plenty of evidence which shows that blogging is related to search engine success, social media success and – importantly – financial success. Blogging works. However, there is more to blogging …

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BBC Radio Berkshire

Just been on BBC Radio Berkshire’s Anne Diamond programme spending a whole hour talking about the Internet. They must have liked me because they invited me back – listen again in a couple of weeks…!