Graham Jones
Website pop-ups could make a come-back
Take a look at the room around you right now….go on, have a look, then come back to read the rest of this…..welcome back. What did you see? Did you see everything around you? All the usual things you normally see were there were they? You didn’t think anything looked …
Google changes its search methods so often businesses can’t keep up
Your website needs Google. True, you can get traffic using all sorts of other methods – like offline marketing, emails, links on other sites and so on – but Google does bring significant numbers of visitors to websites. The whole notion of “search engine optimisation” centres around getting your website …
You need to know the age of your website visitors
Donny Osmond is coming to Oldham; honestly, the 1970s teen heart-throb is to launch his career as a broadcaster working as a DJ for “Revolution”, the area’s local radio station. Of course, many of the people who will listen to his Saturday morning show will have no real idea of …
Your online world is just like being there
Sunbathers were out in force in the UK this weekend as the schools finished for the Easter break and the sun shone brightly. The smell of newly mown grass filled the air and the slip-slap noise of sun-cream being applied could be heard up and down the country. Spring has …
BBC Radio Scotland
About to go on BBC Radio Scotland’s “Call Kaye” morning phone in talking about how some websites appear to force us into buying things we don’t want…! How do they trick us into “upsells”?
Stop being business-like to boost credibility
The BBC presenter James Naughtie and his producer got into a bit of hot water again recently over a simple Tweet. A few weeks ago it was swearing online, now it is staying at a Japanese “love hotel”. Indeed, the Tweet caused such a fuss within the BBC that the …
Are You Monitoring the Social Media Conversation Going On Around You?
Author: Jack Humphrey Do you know who is talking about you? Do you know what they’re saying? Social media hasn’t just grown – it’s exploded! Millions of conversations are taking place online each day. Companies are being made or broken hourly… and all in 140 characters. Are you trying to …
How not to relaunch your website
One in three people online have used an online dating service at some stage in their life. Indeed, a study a couple of years back showed that online dating is much more successful in finding a partner than traditional forms of dating, such as meeting people in a bar. It …
Advertising psychology research in London first to find triggers to online buying
Psychologists in London have revealed today that a new form of advertising they have tested could revolutionise the online world. The advertising method they have devised and studied in over 1,000 people has located the actual brain triggers to buying – the brain’s “buy now” button. It has been known …
Are there hidden meanings in your website?
What are your reactions to these rather strange sayings? “I 5683 Twitter” or alternatively “I 4283 Twitter”. Yes, it is code and – if the research is right – you should have had a positive reaction to the first saying and a negative reaction to the second one. The reason …
To squeeze or not to squeeze?
So, at long last some might say, Ed Miliband is to sign on the dotted line and marry his long-term partner Justine Thornton. On the 27th May – interestingly the same day that Anthony Eden won a famous Conservative victory – the Labour Leader will sign his name on his …
How Google segments the contents of a web page
Last week, Google was granted a patent that describes how Google might segment the content of a web page. Depending on the location of the content, a web page will get higher or lower rankings. Why is it important to segment a web page into different parts? The average web …
Four Free Or Open Source Shopping Carts Compared And The Powerful New Winner
Author: Greg Nicholl Your choice of an e-Commerce Shopping Cart is very important. The software will either be suited or ill-suited to your type of business and your skills. A Wrong choice can make things more of a burden. This article talks about my journey to find a free Open …