Category: Internet Marketing

Facial research helps Internet marketers

New psychology research at Princeton University provides a clue to Internet marketers about what they need to concentrate on. The study was conducted to find out how long we need to make up our mind about a person by looking at their face. It has been known for some time

How reciprocity boosts Internet marketing for you

Several psychological studies have shown that there is a social feature of human beings which psychologists call “the rule of reciprocity”. What this means is that if I meet you in a social situation and offer to get you a coffee, for example, you feel more positive towards me. If

Trust, relationships and the Internet

At the moment I’m in Orlando, Florida, USA, attending the annual convention of the National Speakers Association. There are 1,700 people here and much of the coffee-room chat is about maximising the use of the Internet for the speaking business. But one delegate, Mike Stewart (The Internet Audio Guy) said

How to make more money online by going to Edinburgh

One day in Edinburgh may be all you need to help you discover how you can make more money online. Internet marketing experts will be on hand during a unique event called “Internet Inspiration” which is being held this October in the heart of the Scottish Capital. You’ll be able

Internet users are at an advantage

Yesterday I was running a workshop where we looked at the kinds of things that were essential for children. We came to the conclusion that there wasn’t much essential, except clean water, protection from the environment and a reasonable supply of food. However, when you ask children what’s essential they