You don’t have to be the biggest to be the best
Big does not always mean best. Research shows the best performing tech company in 2012 was not Apple or Google but a comparative minnow
Blog posts and articles on business psychology
The latest articles from Internet Psychologist and Business Academic, Graham Jones
Seven ways to get your website noticed – WITHOUT using the Internet…!
People exist in the “real world” so if you market your website in the real world you will get noticed. Here are 7 ways to get traffic to your website from outside the web.
Facebook “proves” most business websites are poorly written
Study shows that Facebook posts are more memorable than “well written” text. This suggests that natural language is better for websites
Don’t do what other Internet Marketers do
Internet marketing is full of theories – mostly untested, but often accepted. Don’t go with the flow – do what works.
Facebook’s new Graph Search is a non-event
Facebook Graph Search could be a solution to a non-existent problem
HMV’s woes mean your online business needs to change
Troubles at traditional retailers suggest online businesses need to adapt
Online social networks have inbuilt major weakness
We might be making mistakes on social networks because we are not close to real people
Twitter works best if you are already well-known
Twitter works brilliantly for people already well-known and for brands which are recognised offline first. Research shows how Tweeting really works.
The Five Cs of Great Web Content
Web content needs to satisfy four specific areas if it is to grab in the interest of readers. These are the Five Cs of Great Web Content.
Search statistics reveal interesting behaviour
Search behaviour is becoming more focused, leaving most business out in the cold
Five Resolutions for a Successful Online Business
Five New Year resolutions for a successful internet online business in 2013
How much time will you waste on email in 2013?
Email is a time-waster. Here are some tips on saving time with email.
Are your website visitors rural or urban?
People read differently depending on whether they are from cities or from the countryside. Knowing where your readers are located determines the best kind of content for your website.