Internet Psychologist
The latest articles from Internet Psychologist and Business Academic, Graham Jones
People would rather keep their cash to themselves Online shoppers don’t like paying for material they have previously had for nothing. And Internet users in the UK are the most miserly in the world. A new study shows that eight out of ten people would go elsewhere rather than pay …
The first new bank in the UK is different. How different is your online business? Dog owners are expected to flock towards the first new High Street Bank to be launched in the UK for more than 100 years. Metrobank opens its doors today in Holborn, London, and will be …
People are always on the lookout for a bargain. Do you offer them? Prime Minister David Cameron and Business Secretary Vince Cable are in India right now doing deals. True, they are encouraging inwards investment in the UK from one of the world’s fastest growing economies, but while they are …
Which is the best way to present numbers on your website? Tony Hayward, the departing Chief Executive of BP, is a man full of numbers. He has been with the company for 28 years. On his watch, BP had to spend £19bn on capping a leaking oil well. And, perhaps …
The New Amazon Kindle DX When Jeff Bezos launched Amazon.co.uk on 15th October 1998 he was told it would never work, because people in Britain preferred to shop in “real bookshops”. Presumably, with Amazon just reporting quarterly income of almost $7bn, those critics are eating their proverbial hats. Online book …
One of the main difficulties with the online social world is the dazzling array of different services and websites you can use. Just how do they all fit together? Which ones do what kinds of jobs? Whenever I meet people and talk to them about social media they are often …
Would you rather have paying customers or visitors? Rupert Murdoch is unlikely to be crying himself to sleep at night. Indeed, I’m guessing he gets his rest quite easily at the moment. While the rest of the world debates the impact of the “Times Paywall”, Mr Murdoch is happily banking …
Celebrities can teach you a thing or two about online sales – enthusiasm and confidence It must be dreadful being a celebrity every Thursday. You wake up, you rush down to the newsagents and you buy your weekly copy of “Hello” or “OK” and dash back home to flick rapidly …
Millions of people go shopping on their mobile, but most online businesses fail to meet their requirements How do you know if someone has an iPhone? Don’t worry they will tell you soon enough. Indeed, anyone with any kind of smartphone is likely to be rather public about their ownership …
Ooh look at me…! Aha that feels better…! In spite of all the brouhaha about the killer Raoul Moat on Facebook the social networking site is not as negative as you might think. New research shows that it is actually quite good for you. Cornell University psychologists looked at the …
The way Tiger Woods practises golf could be a lesson to online business owners At precisely nine minutes past nine tomorrow morning Tiger Woods will be standing on the First Tee at St Andrews with playing partner Justin Rose in a bid to win the Open Golf championship. No doubt …
View more presentations from bakerannem. Teenagers are giving up on Facebook – at least that’s what some of the statistics would have you believe. But like all statistics there are some hidden facts behind them. Let’s look at the facts we do know. According to Facebook themselves – and they …
You don’t need a dictionary to choose your words; your personality does that for you Identity thieves beware – the chances are you give yourself away online much more easily than you think. We exhibit our personalities through the very words we choose and so the kind of words we …
Your online customers are really only interested in vouchers and special offers Social networkers are a savvy lot – that means you and me and you and all your customers and potential clients; everyone, in fact. According to a new study by LinkShare almost all forms of advertising fail to …
The referee might miss a foul depending on the direction of play. Will your website miss visitors in the same way? Fact. Football referees are biased. Those players in the World Cup who cry “foul” when the referee finds against them could well be right, according to a new study …