Internet Psychologist
The latest articles from Internet Psychologist and Business Academic, Graham Jones
Would you rather have paying customers or visitors? Rupert Murdoch is unlikely to be crying himself to sleep at night. Indeed, I’m guessing he gets his rest quite easily at the moment. While the rest of the world debates the impact of the “Times Paywall”, Mr Murdoch is happily banking …
Celebrities can teach you a thing or two about online sales – enthusiasm and confidence It must be dreadful being a celebrity every Thursday. You wake up, you rush down to the newsagents and you buy your weekly copy of “Hello” or “OK” and dash back home to flick rapidly …
Millions of people go shopping on their mobile, but most online businesses fail to meet their requirements How do you know if someone has an iPhone? Don’t worry they will tell you soon enough. Indeed, anyone with any kind of smartphone is likely to be rather public about their ownership …
Ooh look at me…! Aha that feels better…! In spite of all the brouhaha about the killer Raoul Moat on Facebook the social networking site is not as negative as you might think. New research shows that it is actually quite good for you. Cornell University psychologists looked at the …
The way Tiger Woods practises golf could be a lesson to online business owners At precisely nine minutes past nine tomorrow morning Tiger Woods will be standing on the First Tee at St Andrews with playing partner Justin Rose in a bid to win the Open Golf championship. No doubt …
View more presentations from bakerannem. Teenagers are giving up on Facebook – at least that’s what some of the statistics would have you believe. But like all statistics there are some hidden facts behind them. Let’s look at the facts we do know. According to Facebook themselves – and they …
You don’t need a dictionary to choose your words; your personality does that for you Identity thieves beware – the chances are you give yourself away online much more easily than you think. We exhibit our personalities through the very words we choose and so the kind of words we …
Your online customers are really only interested in vouchers and special offers Social networkers are a savvy lot – that means you and me and you and all your customers and potential clients; everyone, in fact. According to a new study by LinkShare almost all forms of advertising fail to …
The referee might miss a foul depending on the direction of play. Will your website miss visitors in the same way? Fact. Football referees are biased. Those players in the World Cup who cry “foul” when the referee finds against them could well be right, according to a new study …
One set is much the same as another on TV; the Friday Night With Jonathan Ross set, will it be much different at ITV? TV Presenter Jonathan Ross must be laughing all the way to his bank; indeed he may even tell us on Twitter. Today, ITV has confirmed it …
Bloggers are right; there is a powerful case for blogging. Yet, blogging is seen as a bit of a “side issue” online – most companies do not have a blog and most blogs are personal affairs, rather than business related. But that doesn’t mean you should ignore them. In fact, …
Hands up…who likes Vodafone? Aha…some people clearly do not think they are the greatest mobile phone company on earth. In fact, in terms of market share, they are not; they used to be Number One, now they are dropping around Europe – so much so that pay has been linked …
The power of sensation is more important than we might realise online Are you sitting comfortably? Then we’ll begin. British people of a certain age (my age…!) will remember those words fondly. They are the words used at the beginning of the children’s radio programme, “Listen With Mother“, which the …
If only the shoppers could eat them first – they would buy more of them…! Chimpanzees are not so daft; they eat bananas. There’s a lot to be said for this fruit – it has loads of vitamins and minerals, is high in fibre and is low in fat. Not …
Frank Fenner is an eminent Australian scientist; he is not some “whacky weirdo”. He helped eradicate smallpox from the world and is a Fellow of the Royal Society – an accolade that is not won easily. So, we need to sit up and take notice when he says that “humans …