Understanding Buyer Behaviour
Excerpts from talks by Graham Jones, LinkedIn and Sage about online buyer behaviour
Who Owns the Intellectual Property for Your Website?
SMEs and owner-managed businesses must be careful that they are taking proper precautions before commissioning websites or software
Internet of Things Market Worth $2,995bn by 2022
The global Internet of Things (IoT) market is expected to grow at a CAGR of 12.6%
Online buyer behaviour infographic
Infographic showing how people buy online and the changes in consumer behaviour
Twitter Announces Periscope Producer, A New Way to Share Professional, Produced Live Video
Twitter today unveiled Periscope Producer, a new way for brands, media organizations and other live video creators to share high-quality, produced live video on Periscope
The Times
Interviewed by The Times for an article about the current craze for people dressing as clowns
Inspire your website visitors before you do anything else
New research shows that the main thing that people look for online is inspiration. Do you inspire your audience?
How to Build an Effective YouTube Channel
Three fundamental elements to creating an effective YouTube channel
Don’t be too keen to join the rush to mobile
The more people use mobile devices, the more they are likely to give up on them. By communicating on mobiles, you make it less likely messages are received.
Google shows it still has to grow up on its 18th Birthday
Google is 18 years old today, but perhaps it is time for the company to grow up and start thinking like an adult, even accepting it might be wrong.
My server destroyed my WordPress website
For almost three weeks I did not have a website, or emails. My discovery of poor standards and poor service provides lessons for all businesses.
Social Media Marketers Rarely Use Organic and Paid Social Media Together
Although nearly 60% of social media marketers say their paid social media efforts are most effective for their business, more than half use a mostly organic approach
Finally, Robert Cialdini agrees with Graham Jones….!
For years, Professor Robert Cialdini has proposed his six principles of persuasion. For years, I have been teaching that these principles appear to miss out an important aspect of psychology – priming. Now, at last, Professor Cialdini has added a seventh principle to his theory, something he calls “Unity” in …
Cybersecurity report finds wide majority of organisations have been victimised by cyber attacks
80% of organisations were victims of cyber-attacks during past year