Top 9 Features Consumers Want on Mobile Websites
Infographic Showing the Top 9 Features Consumers Want on Mobile Sites
consumer behavior
Internet users are like Luis Suárez
Luis Suárez may be a regular biter, but it is the same psychology as many people who use the Internet – an issue with impulse control
A Guide to Consumer Relationships with Pinterest
Infographic showing consumer behaviour on Pinterest
London Cabbies Show Poor Internet Knowledge
London Cabbies are protesting about Uber – but this was an entirely predictable service that should have been foreseen.
Pricing strategies used by Apple should be copied
Apple’s pricing strategies link to psychological studies that show people appreciate the most expensive items more, you should put prices up.
Mobile Shopping Drives Impulse Buys
Smartphone uptake driving ‘impulse purchases’ according to a Europe-wide study of mobile money habits
Price is the main factor when choosing where to buy online
Online shoppers have an eye for a bargain, as new research reveals price is the main factor when choosing where to buy online
More Customers Want to Contact You on Sundays
Infographic Showing That More Customers Want to Contact You on Sundays
Almost Half of Mobile Consumers Willing to Receive Retailer Messages via Beacon Technology
Almost half (45%) of smartphone owners would be ‘very willing’ or ‘somewhat willing’ for retailers to send messages to their smartphone, according to recent research from Voice of the Customer specialist eDigitalResearch
Where is your website in the buying cycle?
Positioning your website so that it matches your visitor’s expectation is essential now that people make up their mind to stay in seconds.
People do what other nearby people do
If your website uses the principles of “provincial norms” you will get more activity, perhaps more sales. People are most likely to adopt behaviours of those around them.
Native advertising significantly outperforming banner ads
New research collated by UK native advertising specialist, ContentClick, shows that consumer engagement with native advertising is far superior to online banner ads.
Get people to press buttons on your website
When people press buttons they feel involved with your website. But it has a long-lasting impact, according to research, improving perceived value.