Facebook is for older people
Facebook attracts older narcissists whereas Twitter attracts younger ones.
Forget Googling yourself, check your Facebook profile
Checking your own Facebook profile can raise your self esteem. Check your Facebook profile regularly if you want to feel good about yourself.
Facebook marketing depends on your offline presence
Facebook only seems to work for well-known businesses. This suggests that offline branding is important in online recognition.
Too much social media could be bad for relationships
Social media is thought to be good for extending relationships. However research shows it can be bad for your relationships
Facebook faces frustrating future
Facebook is thriving with more users than any other website. But it also faces massive amounts of negative
Perception is not reality in world of social media
Social media activity by businesses is relatively low. However, they claim that social media is effective, without any actual evidence to back that up.
Google is helping you make poor decisions
Faced with too many options people search more and then find rare events and items making them think these are real possibilities for themselves.
Women rule the Internet
Women are in charge of the Internet because they represent more of the actual usage of online services.
Twitter beats Facebook and LinkedIn for B2B lead generation – or does it?
Twitter beats both Facebook and LinkedIn when generating B2B leads, says recent research
Stop checking the Internet late at night…!
Checking the web late at night could cause you sleep problems, stress and make you fat…! Research shows screens interfere with our biological clocks.
Facebook can reduce conflict
Facebook improves the relationship between children and parents. It could improve the relationship between businesses and customers too.
Social media research highlights East-West divide
Social media research shows that people in China use social networks in a dramatically different way to people in the USA
Unfriending is not a good idea
Unfriending has real world consequences. Far better to consider whether people should be friends in the first place it seems.
Can your business Tweet – or should social activity be from real people?
Should a business use social media corporately or with identifiable individual members of staff? Research shows the solution all depends on what you aim at.
You don’t have to be the biggest to be the best
Big does not always mean best. Research shows the best performing tech company in 2012 was not Apple or Google but a comparative minnow