Imagine this – your website is a huge success
Trigger your website visitor’s imagination and you can get them to perceive your website differently
psychology
Social pressure can change online behaviour
People do what other people do, so you can use social sites to create pressure to buy your products and services
Get your customers to pay in advance, they will enjoy it
Get your customers to pay in advance. They will enjoy your products more this way.
It’s official: Internet Addiction DOES NOT exist
Internet Addiction does not exist and should not be a subject for further study, says the American Psychiatric Association
5 ways to understand customer behaviour online
Five ways in which you can understand the online behaviour of your website customers. Tips on web psychology.
Using Psychology to Increase Sales Conversions
Infographic that Shows How To UsePsychology to Increase Sales Conversions
You have to believe in your website
If you are a true believer in the power or your website, you will do well online. Research shows true believers succeed.
Why we all need an Internet Routine
Routine appears to be important in success. If we want online success in our business it largely depends on routine and good habits.
Does the web favour the most intelligent people?
Intelligence is related to our ability to avoid distractions. With so much distraction online does the web favour the intelligent?
Woolwich videos go viral – but why?
Woolwich videos of the machete attack have been watched by hundreds of thousands of people; but why? Emotional contagion.
Trigger basic instincts to connect with web visitors
Basic instincts still prevail online. Show people pictures of food and they’ll connect with you, for instance.
The pronouns you use on your website matter
Most websites use “we” a lot, but that could have significant implications for user engagement. Focus less on yourself and more on the reader.
Music study shows why your customers buy things
Getting people to buy your products is simple – trigger their nucleus accumbens, part of the brain’s basic circuitry.