retail
Graham Jones welcomes John Lewis commuter stores
Click.ology author Graham Jones comments on the latest phase in online shopping being pioneered by retailer John Lewis.
Almost Half of Mobile Consumers Willing to Receive Retailer Messages via Beacon Technology
Almost half (45%) of smartphone owners would be ‘very willing’ or ‘somewhat willing’ for retailers to send messages to their smartphone, according to recent research from Voice of the Customer specialist eDigitalResearch
Retailers are now Treating Customer Experience as a Business Discipline
The majority of online consumers are underwhelmed by the customer experience provided by leading brands
Local shoppers are mobile focused
People are more likely to buy when the search locally on a mobile phone than on any other device.
Interactions Launches Retail Trend Report
Global leader in consumer experience marketing leverages insights capabilities to deliver primary research to retailers and manufacturers
Websites dominate for shoppers
Most people now start their purchasing online. Even if they buy offline, the majority of shopping begins online.
Sainsbury’s results show how not to sell
Sainsbury’s results show drop in sales. Focusing on price is the problem.
Smartphones cause retail problems and opportunities
Smartphone users price compare within stores causing difficulties for bricks and mortar retailers. But smartphone users also love being approached on their device with coupons.
Poor A/B testing is costing online retailers up to $13bn
Poor A/B testing methodologies are costing online retailers up to $13bn a year in lost revenue according to new research from Customer Experience Management (CXM) platform, Qubit
Shoppers force changes in online retail
Online retailers are being squeezed as shoppers focus their activity with fewer and fewer sites. Research shows that most online shopping is now done with fewer than five different websites.
How to stop people choosing low prices on a web page
When people are presented with price choices on a web page they may choose the low price. To increase your profits use these techniques to get higher priced selection by customers.
A recipe for retail success
Infographic showing how retailers can improve success with better customer experience
Customers like cool stuff – but not for long
Selling cool products sounds like a good idea. Except research shows the impact is short-lived . Coolness could reduce product sales, not increase them.
How to Bring the Bricks-and-Mortar Shopping Experience to eCommerce with Technology
Here are a few exciting technologies (and some simple ones too) that are among many that have the potential to change the way we shop online forever.