New Form of Online Retail Packaging Launched by 2012 BBC Apprentice Candidate
BoxGarment – a new form of online retail packaging – was today launched by 2012 BBC Apprentice candidate, Stephen Brady
retail
Examining the needs of online shoppers
Infographic on the needs of online shoppers and how to create a website they like
Is social media making companies any money?
Companies using social media fail to understand whether it generates any profits for them – a basic schoolboy business error
Competitor Monitor Helps Online Retailers to Survive ‘Comparison Culture’
Major online retailers are staying one-step of consumer behaviour with price monitoring services from Competitor Monitor.
How to Optimize Social Media for Retailers
On a podcast posted on leading-edge retail thought leadership site What’s Next Retail, Raines says that integration with smartphones is major social media trend that retailers need to continue figuring out.
The State of Web Readiness 2012
The average website is based on an overestimation regarding its capability to handle visitors by 3.4 times. This is shown in the report The State of Web Readiness 2012
Do not “bundle” your products
Product bundles are everywhere online. But research shows this devalues what you offer in the mind of the consumer.
New Social Media Analytics Technology Measures ROI for Retailers
Now retailers can put a dollar amount to all types of social sharing. It’s simple to identify which social networks are driving the most sales. In addition you can analyze demographics at a product level. For example, Product A might be more popular among males aged 25-34 on Twitter while …
Internet shoppers suffer from “web rage”
According to the web testing company, Scivisum, 78% of Internet shoppers have become so frustrated with trying to buy something online they have switched off their computers. “Web rage” as it is being called is when someone tries to buy something from a web site, but too many clicks or …