Happy New Year

Happy New Year; have a great 2010. Thank you so much for supporting me over the past year and reading my blog – it is much appreciated. In 2010 I have plans to expand the service I provide and to write more practical articles to help you enhance your online business. I look forward to … Read more

Internet Marketing Crucial for Local Business Success

For years, businesses have relied on marketing strategies like cold calling, direct mail, and yellow pages to promote their business and get new customers. These techniques are dead and do more to tarnish a business’ image than to promote it. Nobody likes to receive unsolicited sales calls; direct mail is considered a nuisance and often … Read more

How SEO, Web 2.0, New Media is Changing PR

There used to be a time when professional public relations consisted of typing up a news release and placing it into a fax machine. One can remember taking dozens of news releases packed neatly into elegant, clean white envelopes addressed to AP, Reuters and UPI and dropping them off at their central post office in … Read more

Top Trends in 2010 for Strategic Social Network Use

Beyond Search, http://www.arnoldit.com/wordpress, a Web log focused on news, research and analysis about online search and content processing, has released its list of the top 10 social network trends to come in 2010. According to Patricia Roberts, an advisor to Beyond Search: “Social networks will have far reaching impacts on hiring, competitive intelligence, governance and … Read more

Social networking is a waste of time

Small business owners believe social media usage is a complete waste of time. That’s the conclusion from a study completed by Ad-Ology, a marketing research organisation. For each question asked, over half of the 1,000 respondents said that social media was “not beneficial”. And in some surprising data, the research revealed that three-quarters of small … Read more

How to write posts that get noticed

Writing posts be it for your own website or for someone else can transform your marketing efforts over night. A great post has the potential to drive huge amounts of web traffic to your website and turn you into an authority figure. If you’re anything like me, you write for the sake of helping others, … Read more

Happy Christmas, Happy Holiday

Whether it’s Christmas to you, or just a seasonal holiday, I’d like to wish you the very best for you and your family – and thank you for being a loyal reader. We are coming towards the end of the first decade of the 21st Century and we are ending with financial difficulties the world … Read more

Mobile Functionality Is Key In New Browser Era According To Reality Digital

The availability of mobile functionality in brand websites is essential in a digital era where browsing trends and methods are moving towards portability according to Reality Digital, the leading provider of white label social network (http://www.realitydigital.com/white-label-social-network.html) software for brands and businesses. With a large number of users now browsing the Internet using tools such as … Read more

Google Real-Time Puts Onus On Agencies To Get More Involved In Social Media

Social media outreach is more important than ever for PR agencies following the launch of Google’s real-time search ability according to Punch Communications, a leading Digital PR Company (http://www.punchcomms.com/pr-company.html). The announcement is set to have a significant impact on the PR industry as a whole, as search engine results will now be further influenced by … Read more

You can’t afford not to Tweet now

Most business people do not use Twitter; they can’t see the point. But, shortly into the New Year, the point is going to hit them sharply between the eyes thanks to two business deals that Twitter has just signed with Google and Microsoft. If you are not using Twitter in 2010 your business will suffer … Read more