You could be focusing your efforts on the wrong business competitors

Business owners frequently worry about their competition; that’s understandable. However, sometimes people focus on the wrong competition. After all, consider for a moment who the biggest competitor to, say Vodafone might be. Is it Orange, T-Mobile or, perhaps, O2? Wrong; it’s Twitter. The obvious competitors are the other phone companies, …

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There are three types of internet marketer

If you are a fan of Neurolinguistic Programming (NLP) look away now; you are about to be offended. Good – notice the embedded command? OK, what I’m about to reveal shows that the entire basis of NLP could be false. The evidence that we are either “visual”, “auditory” or “kinaesthetic” …

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Don’t try to grow your online business rapidly

Popstar Cheryl Cole has more in common with Toyota boss Akio Toyoda than she might think. Today, the 26-year-old X Factor judge revealed that her marriage to Chelsea footballer Ashley is on the rocks. At the same time, reports surfaced that the 53-year-old Toyota President admitted that safety problems within …

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Rubbish websites are hugely successful

The website of top author J. K. Rowling is “rubbish”; they are not my words, but those of Joanna Penn, the author and book marketing expert who said so in a recent podcast. In Joanna’s view, the Harry Potter millionaire’s website is not up to much. But, according to Joanna, …

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Email is alive and well on the social web

Reports of the death of email have been grossly exaggerated. For quite some time now, various pundits have been suggesting that email will die quite soon. However, a comprehensive study of email has shown that we love it. Indeed, the very thing that was supposed to kill off email – …

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Interview for CNN

Just done an interview with CNN for a piece on “ChatRoulette” – the new website that randomly lets you see what’s happening on other people’s webcams.

5 Things Bloggers Shouldn’t Do

By James Junior There are a lot of articles and blog posts on the web that will present a list of things you should do in order to run a successful blog, this is not one of those articles. I want to discuss some of the things you shouldn’t do, …

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Altruism is alive and well and living on Twitter

The seemingly shady characters who inhabit the Israeli Secret Service lay accused of stealing the identities of six British citizens as part of a plot to murder a Palestinian militant. If true, that’s not very nice behaviour is it? Tiger Woods is about to break his silence over his serial …

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Technorati is useful to your site

Technorati is a good tool for bloggers. Once you have “claimed” your site by inserting a special code into your website, such as 5TWJWKRBE82K, you’ll find that your blog is found by more and more people. So as an aid to traffic generation, you should not ignore Technorati.

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Search experts create the search problem

Fifteen hundred search engine fanatics are currently gathering in London in the midst of a three-day conference, Search Engine Strategies (SES). As the digital marketing expert, Guy Levine, put it on Twitter they are all in “Geek Heaven”. They are devouring the nitty-gritty of search and how the finest changes …

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Social networking is not a marketing diversion

Hands up if you are using social networking in some way in your business. Mmm…not as many of you as we thought. In fact, it’s hardly any of you. In spite of all the brouhaha over Google Buzz, the fascination with Twitter and the constant media knocking of Facebook, the …

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Business blogs could learn from mobile world

Business blogs depend on an army of people who are tapping away into their keyboards each day in the hope that someone will read their ramblings; much of what is typed is ignored and never gets read beyond a mere handful of loyal fans. Yet these hapless bloggers carry on …

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Top 25 Social Media Tips

Author: Rutland It’s only been less than a decade, but social media has changed the way we do marketing. In our fast-paced industry ideas are thought of, tried out, and either vetted or discarded, all within a matter of days. With all the flurry that’s happening, it sometimes gets a …

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