Graham Jones
How to make your free offers more valuable
Free offers can have low value in the mind of consumers. Here’s how to make them thing your free offer is quite valuable.
Why your web business might not need a charismatic leader
Charismatic leadership works – but only for a short time. Solid reliability is more important.
5 Psychological Reasons for Not Blogging
People give all sorts of reasons why they cannot blog. Here are the top five psychologically derived excuses.
Once upon a time, a website grabbed a man by the throat
Storytelling on websites is the way to really engage and capture your visitor. Indeed, when you tell a story they experience it and feel it.
Family Business Owner
I am in this month’s Family Business Owner magazine talking about the psychology of writing a daily journal.
It takes 10,000 hours to be a successful blogger – really?
To be a successful blogger you need to start as soon as you can and keep on doing it. Start now and blog each day and you will get better.
Five psychological reasons why the M&S new website has problems
The new M&S website is failing to attract sales in spite of a £150m overhaul. What went wrong with the psychology of the new site?
Your boss uses social media more than you do
Research shows that company bosses like to use social networks at the same time as telling their staff to stop using them Company bosses have been shown as somewhat “two-faced” in a new study about the way business people use social media. Company bosses have been shown to be avid …
Closer Magazine
Interviewed by Closer Magazine for an article on Craigslist
Facebook Study Blurs Ethical Guidelines
Facebook study criticised by Internet Psychologist for poor ethical procedures
BBC Radio Merseyside
I am due to be on the Drive Time show with Simon Hoban on BBC Radio Merseyside this evening, talking about Facebook
City AM
Interviewed by CityAM newspaper for article on new research by Facebook
BBC Radio 5 Live
Interviewed by Victoria Derbyshire about the ethics of a newly published study by Facebook