Selling products on social media is tougher than selling experiences
Social networks attract extroverts more than introverts. Research shows extroverts prefer to buy experiences rather than products.
Graham Jones
The EU Cookie Law Explained
Video explaining the new EU cookie laws and how they apply to your website.
Are you actually reducing your potential for online business?
The more you do with your website and mobile apps, the more you disadvantage some people. Don’t make your website too reliant on new tech.
Does the UK Government understand the Internet?
Email surveillance or snooping is being planned in the UK because the British Government wants to tackle terrorism. But will the plans work?
Email stops you sleeping
Checking emails late at night can affect your sleep patterns, say experts. Avoid sleep disruption with an effective email strategy.
Facebook Optimizes Ordinary Links
All People Require Informative Links which explains the Facebook Optimized Ordinary Link system revealed today exclusively on this site.
Smelly study shows how to create a website
Web designers need to create the right online environment for getting visitors to do what they want them to do. A smelly train study shows what needs to be done.
Don’t make assumptions about your online audience
Online business owners often assume that different age groups use the Internet in different ways. But that assumption can be damaging.
Twitter impact is less significant than we think
The impact of Twitter is less significant than we think because most people who signed up for it don’t us it.
Sometimes SEO is stating the obvious
Search Engine Optimization is often seen as difficult. But research shows it is often merely obvious.
The Guardian
Interviewed for article on Facebook and self-esteem
How to get boys to read more – buy a Kindle..!
The Amazon Kindle encourages boys to read more and also provides a means of reading material anonymously.
Mother and Baby Magazine
Just been interviewed by Mother & Baby Magazine about the appeal of Pinterest.
Online trial software is often unfair
Trial software is often provided in full, then degrades to a “lite” version if no payment is made. But consumers perceive this as unfair.