Utilizing Preheaders in your Email Marketing Campaigns

Author: Coolblogger Preheaders are a powerful marketing tool. They can influence your email marketing campaigns, as they increase your click through rates, which is every email marketer’s main goal. With some understanding, creativity, and ingenuity, you just may find yourself using them in your next email campaign. What is an …

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How to check your online suppliers are up to the job

Prime Minister David Cameron must be rather upset with his own security services. It seems they informed President Barack Obama within five minutes of discovering a suspect package at East Midlands airport, yet they took 11 hours to let Mr Cameron know. Apparently, “Whitehall sources” have said that “lessons can …

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How to keep your head above water on the internet

Thames Water can stop leaks it seems, but is unable to run email properly Customers of Thames Water must be gasping at the stupidity of the company. They have admitted an “email error” which allowed 4,000 emails they were sent to go unnoticed for seven years…! The mind boggles. How …

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X-ray vision needed to see through business clutter

Martin Broughton, the Chairman of British Airways, has stirred up controversy by suggesting that some of the security checks we go through at an airport are unnecessary. He has a point. I asked an airport security officer recently why I needed to take my laptop out of my bag. After …

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Top 10 Blogging Ideas

Have you noticed that whenever there is some political news on the TV, certain politicians always have something to say? It doesn’t seem to matter what the story is about, up pops the “same old face” to comment on the issue. In the media world these individuals are known as …

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Domain Name Privacy – Do You Need It?

By Kay Zeeh When you register a domain name, some of the top registrars will offer you a privacy option for an annual fee. This can be a valuable option for you, depending upon your circumstances. In order to decide if you need this privacy option, let’s back up a …

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Your online friends are valuable when they talk nonsense

You can’t imagine former Prime Minister Gordon Brown having many friends on Facebook. Not because he doesn’t have friends, but probably because he is a rather cerebral person, who is likely to shun the meaningless chit-chat so prevalent in online social networks. I don’t know Mr Brown, but I suspect …

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Email is more important than you might think

Wayne Rooney may or may not leave Manchester United. But one thing is for sure: Sir Alex Ferguson will have no trouble finding a replacement. Deep down in yesterday’s reports of Rooney’s reticence to stay in Manchester there is the telling comment from Sir Alex. He said that we would …

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5 Myths About Blogging

By Gunjan Kushwaha Blogging can get very mind boggling at times, there are so many factors like comments, likes, tweets, traffic, content, social media and numerous other little things that can increase one’s anxiety to a dangerous level. If you Google tips & tricks for blogging, you will receive numerous …

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Importance of Having the Best Email Marketing Software

By Zarko Srbislav Zivkovic If you are into online business for a year or more or just starting there is a great chance that you have heard about the power of email marketing and the possibilities to increase your ROI. Email marketing is basically one of the essential tools of …

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Search will not really answer your questions

Finding out what Chancellor George Osborne says today in the Comprehensive Spending Review is easy – you can listen to it word by word on BBC Radio Five Live. Alternatively, you can log on to the Government’s own live streaming service, Parliament Live TV. Not only that, Sky, BBC News …

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Define your audience to boost your blog

Take a look at today’s newspapers and you will see a striking difference. The Guardian has the headline “David Cameron to delay Trident replacement” – blaming the Prime Minister himself for an action which Guardian readers probably perceive as negative. Meanwhile, over at The Daily Telegraph, the main headline is …

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Social Media Guys Tour – Early Bird to End

The Social Media Guys LIVE Tour comes to Reading, Berkshire, on 9th November and the “Early Bird” registration rate of £27 ends today (19th October 2010). The Social Media Guys are Graham Jones, Nigel Morgan and Ant Hodges – three people who have earned money directly from social media. In …

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Top Three Things to Avoid in Your Website

By Torri Myler The Internet may be growing more and more professional as service and content providers vie for visitors’ attention, trying to secure a chunk of the expanding market for themselves, but there is still quite a lot of very bad practice in terms of online design. Admittedly, nothing …

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