Digital Business Psychologist
Graham Jones Google is in the final stages of negotiations to buy Twitter, according to “people close to the negotiations” who have informed TechCrunch. If this turns out to be true, it could be a disaster for Twitter users. Google’s virtual monopoly position online means it will be able to do almost …
Facebook users are better employees. According to new research from the University of Melbourne, people who are allowed to use Facebook at work are more productive than people who don’t have access to the social networking site. The study shows that in offices where people are allowed access to Facebook …
American psychologists working in London have teamed up with French educationalists to produce a new social network that understands your motives and intentions based upon what you type in. They hope to use the new system to eliminate the considerable amount of time wasting that goes on as a result …
Last year, in the USA alone, advertisers “invested” some $21bn in online advertising. No wonder we are in an economic mess – most of that money is being thrown away since almost no-one is looking at online adverts. Banner advertising has long been known to attract few people; current click-through …
Twitter is full of liars; honestly. In fact, so is the big wide world. It may come as a shock to you, but people often don’t tell the truth. Twitter is no different – except for one thing. In the “real world” you are able to spot liars using subtle …
Despite the fact that billions of pounds worth of business is done each year online, it’s still pretty apparent that many companies don’t exploit the Internet to make even more money. Indeed, a quarter of British companies don’t yet have a web site and now it seems that the FTSE100 …
Internet marketing “experts” are fond of telling us about certain “systems” that work. They show us page after page of PayPal histories confirming that they have been paid tons of money for their work. And they tell us – “it’s easy” – all you have to do is follow their …
How to retweet is a common subject people ask me about. On Twitter there is no obvious guide to the whole notion of retweeting or “rt” as some people call it. So here is a handy guide to help you retweet the messages you like – and gain extra …
Internet shopping is in a right old mess at the moment. Online retailers are being battered by conflicting information and a stunning court decision made today which could see the very existence of many Internet shops threatened. This week, retailers were warming to the news that people were planning to …
What is blogging? What is a blog? Two simple questions – but they are frequently asked. There used to be a relatively straightforward answer; not any more. Blogging is changing out of all recognition. Let’s try and consider some potential answers to the questions. Perhaps blogging is the act of …
Social networkers are going to be more important to your business than you ever thought possible. Data from several different sources is revealing just how important social networking has become online – and how the search engines are beginning to suffer as a result. Let’s look at some basic data …
Millions of people are joining social networks every single day. The growth of Twitter, for instance, has reached an astonishing 1382% per year…! Facebook has almost 200m users, LinkedIn grows daily and the growth of Ecademy is now also reaching exponential proportions. We’ve all gone social networking mad. However, things …
More evidence is piling up to show us that search engines are not as valuable as we think they are. Research published by Artesian Solutions suggests that British businesses have been fooled by search engines. It transpires that compared with automated intelligence systems, searching for information using search engines takes …
What year was the World Wide Web born? Who invented the World Wide Web? When did the World Wide Web begin? These are the questions that many people are asking today – the “official” 20th birthday of the WWW. Happy Birthday World Wide Web. It’s hard to believe that it …
Search engines have never been as important as they would like us to think. Now, that truth is suddenly coming home to roost in more ways than one for companies like Google. They would like us to think that we are constanyly “searching” for things online – but we aren’t. …