Want to make an impact with your business? Get on TV
The Internet might be central to your business, but TV is central to your customers. If you want to be noticed, get on TV
Blog posts and articles on business psychology
The latest articles from Internet Psychologist and Business Academic, Graham Jones
Very tight deadlines will improve content marketing
Working to tight deadlines will improve your website content marketing thanks to two different psychological factors – naturalistic decision making and anticipated regret
All People Roaming In London Face Online Operation Licence
Mobile phone users look set to need to get a licence to roam, something that has infuriated the Federation Of Online Liberty on this April day.
How to produce 486 blog ideas in 15 minutes
To produce content ideas you need to use a system. The Search Bootcamp in London showed how.
You are wasting your time with smartphone shoppers
Smartphone shoppers do a lot of browsing, but hardly buy anything
Does your website need colour pictures?
Colour pictures might seem obvious to use, but black and white can create a bigger picture
Is the media being strangled by content?
The more content that is produced by companies the less they will want to engage with traditional media.
Emails after work make for an unhappy workforce
Work emails seen during non-work hours lead to conflict and psychological problems for workers
Traditional public relations is better than online activity
Traditional print public relations more trusted than online activity and advertising. Want to boost your online business? Use traditional PR
Businesses fail the business test
Businesses are still failing online to perform in the way their customers want
Twitter predicts heart disease better than doctors
Analysis of words used on Twitter is more accurate at predicting heart disease than traditional medical methods
Are big SEO events any use these days?
Many search engine optimisation events are either so big you can’t talk to the experts or are merely “pitch fests”.
Being “on” a social network is not the same as using it
Most people who have a social network profile do not actually use that social network.
Is SEO a myth?
There is an old man in Woking, Surrey, who carefully places a bowl of custard outside his front door every night before he goes to bed. For years, people were curious about this until a couple of school children knocked on his door and asked “why do you put a …
America leads the way on email marketing
Study shows that American firms use email marketing more effectively than those in Europe