Want to make money online? Think about the future, not the past
Thinking about the future will help you make money online than worrying about the past. Future thinking is associated with success.
Blog posts and articles on business psychology
The latest articles from Internet Psychologist and Business Academic, Graham Jones
Selling products on social media is tougher than selling experiences
Social networks attract extroverts more than introverts. Research shows extroverts prefer to buy experiences rather than products.
Are you actually reducing your potential for online business?
The more you do with your website and mobile apps, the more you disadvantage some people. Don’t make your website too reliant on new tech.
Does the UK Government understand the Internet?
Email surveillance or snooping is being planned in the UK because the British Government wants to tackle terrorism. But will the plans work?
Email stops you sleeping
Checking emails late at night can affect your sleep patterns, say experts. Avoid sleep disruption with an effective email strategy.
Facebook Optimizes Ordinary Links
All People Require Informative Links which explains the Facebook Optimized Ordinary Link system revealed today exclusively on this site.
Smelly study shows how to create a website
Web designers need to create the right online environment for getting visitors to do what they want them to do. A smelly train study shows what needs to be done.
Don’t make assumptions about your online audience
Online business owners often assume that different age groups use the Internet in different ways. But that assumption can be damaging.
Twitter impact is less significant than we think
The impact of Twitter is less significant than we think because most people who signed up for it don’t us it.
Sometimes SEO is stating the obvious
Search Engine Optimization is often seen as difficult. But research shows it is often merely obvious.
How to get boys to read more – buy a Kindle..!
The Amazon Kindle encourages boys to read more and also provides a means of reading material anonymously.
Online trial software is often unfair
Trial software is often provided in full, then degrades to a “lite” version if no payment is made. But consumers perceive this as unfair.
You want your customers to lie to you – really?
When customers lie to you they are more positive about the eventual outcome. So should you actively recruit customers who lie?
Google is forcing you to change your thinking
Google is introducing semantic search to its results pages. This means that the whole notion of keyword searching and SEO will disappear.
Do not “bundle” your products
Product bundles are everywhere online. But research shows this devalues what you offer in the mind of the consumer.