Online Marketing Should Form 60% + of Marketing Budgets in 2013
Businesses should spend at least 60% of their advertising budgets, on online web based and digital marketing in 2013, according to new research by Edit Optimisation.
The B2B Marketing Lab Launches Specialising in B2B PR and Inbound Marketing
New London-based B2B marketing business to specialise in inbound marketing and outsourced B2B PR and Marketing Programmes
What will happen to your website when the world ends?
The end of the world is nigh, well 4 billion years nigh. So what will happen to your website…?
7 Tips for SMEs to Create Landing Pages that Generate New Business
According to research, 44% of clicks for B2B companies are directed to a business homepage and not a specifically designed landing page. This is not best practice
Customer Service is Going Social
Infographic showing growing use of social media in customer service
Writing to Persuade: The Story Telling Element
When people come across your writing, the judge it first by asking the question, who is this individual? The answer to that question always influences how seriously they take your recommendations.
How IP Telephony Can Help Your Business
Podcast on IP Telephony explaining how Internet telephones can save you money
The Tweeting Pope has a lesson for your business
The Pope is more popular than Justin Bieber on Twitter and this popularity has a lesson for anyone running an online business.
Is your child a Facebook wild child?
Infographic looking at some of the dangers of Facebook for children
Tips for Contacting Journalists on Twitter
Twitter can be a great way to make connections with journalists, as long as you use it in the right way
Positive reviews must come first
Positive reviews continue to have an influence even if you subsequently get negative reviews. Positive reviews linger.
A five step plan for your 2013 link building campaign
A good plan will make your link building activities much more efficient. The following steps will help you to create a great plan for your 2013 link building campaigns
Live Blogs outperform other online news formats by up to 300%
Live Blogs more transparent, trusted and ‘factual’ than conventional online news, according to research by City University London
BBC Radio Berkshire
On the Tony Blackburn show talking about Christmas online shopping