Internet Psychologist
By James Dureno Paid search advertising can prove effective in drawing the relevant amount of traffic to your organization, however small businesses make mistakes that cost them their campaigns going in the wrong direction. In a successful paid search advertising campaign advertisers use Google Adwords and Facebook Ads also specifying …
Being “number one” on a Google search results page is a much-wanted position for most businesses. Indeed, it has spawned a whole new industry – search engine optimization – and has led to hundreds of books on the topic, training courses, webinars and a seemingly endless array of blogs on …
Google is one of the most well known online brand names – indeed it is one of the top brands of any business. Yet the name is wrong…! The correct spelling is “googal” – the mathematical name for the number of items the founders of the company were hoping to …
Logan Tod & Co.’s 6th Annual Online Future Shopping Index predicts growth of between 18% and 22% during Christmas 2012 exceeding the rate of growth in 2011. According to the December 2011 online shopping survey of future retail trends, 26% of online shoppers are indicating that they plan to spend …
The extent of online data is huge; but internet marketing depends on data. Businesses are overwhelmed by data, thereby reducing their effectiveness on the web.
Author: Abe Cherian Once of the biggest secrets of achieving your goals, is discovering how to leverage time and money effectively. While that might seem obvious to some, others never really take the time to calculate what their time is worth. At a glance, it may seem as though most …
When the history books are written the names of Doreen Lawrence OBE, Neville Lawrence OBE and Stephen Lawrence will be writ large, along with the rest of this ordinary but amazing family, including Stephen’s brother, Stuart. It is almost unbearable to read the unbelievable way in which the Lawrence family …
By Reggie D James Studies over the last few years have resulted in determining that email marketing is much more effective than regular mailing. Ecommerce is the future; snail mail is the past. Research reported that in 2001, $1.1 billion in email marketing was sent out. This has increased 10 …
A company has started the new year with shady Google AdWords ads. Fortunately, Google has pulled the ad in the meantime. Is this ad a sign of the shady advertising methods that we have to expect in 2012? What exactly happened? A blogger discovered that a company run a Google …
This Christmas, Mamboo.com noticed an average 40% increase in user activity. Could this be Santa’s ultimate present: love? The holidays may be the time for a new relationship, with Mamboo.com seeing an average of 40% more page views per user between Christmas and New Year. “It’s been a trend that …
By TJ Philpott Achieving marketing success as a blogger requires a different strategy than that of an Internet marketer that uses a website! Building a blog for the sake of earning an income requires a much more subtle approach! The Internet marketer who uses a website for their business platform …
A survey carried out by UK divorce website Divorce-Online in December 2009 found that 20% of behaviour petitions contained the word “Facebook.”. A follow up survey in December 2011 has found that number has increased alarmingly during 2011 to {{33% of behaviour petitions have been found to contain Facebook}} in …
A survey of 2,000 UK consumers reveals that social media now ranks as a go-to platform for making complaints about a company’s products or services. Commissioned by eGain, the leading provider of cloud and on-site customer interaction software, and conducted by Vision Critical, the survey asked consumers to rank in …
Supposedly, today is the first day back at work after the Christmas break; don’t believe it. The first day back at work is not until next Monday. Every year the media tells us that the day after the New Year Bank Holiday will see the rush to “normality” – forgetting, …
So we are mere hours away from 2012 – the London Olympic Year when Britain’s hopes will be high and thousands of young athletes will be striving for their best performances so they can get their hands on that elusive gold medal. Meanwhile, at the other end of the athletic …