Internet Psychologist
Search engines have always been a part of the web landscape as increasing complexities of retrieving information from the web make it more difficult for regular users. In the past, the toss up for search supremacy has been pretty neck-and-neck. Now Google is the acknowledged king of the hill. Most …
Brands are continuing to invest in Facebook advertising and focusing on fan acquisition. Spend in social media advertising is now additive to existing budgets rather than subtracting from other digital media channels, demonstrating the growing investment in the medium. Brands continued to acquire Facebook fans at 9% per month. Facebook …
Internet Marketing Psychology is the concept of understanding how your customers think and behave so that you can engage with them better, please them greatly and ultimately sell more. The idea of using psychology to sell more is not new. Retailers in traditional stores, for instance, use psychological techniques – …
How much time is too much online? Like many things, people can become addicted to the Internet, though psychological diagnosis manuals still refer to Internet Addiction as an “impulse control disorder“, which means that as yet there is insufficient evidence to truly confirm that “Internet Addiction Disorder” (IAD) is a …
Just been on the Anne Diamond show talking about internet addiction and the fact that too much usage of the web can change your brain structure.
If you are a website owner, you need to get the word out about your site in every possible way that you can. One of the ways you can do this is through forum marketing. Forums are places where like-minded people gather to discuss their interests – they take their …
Small business owners in the UK understand the benefits of online PR and marketing but are “too slow to realise their enormous benefits,” according to a recent survey from Malvern-based agency Williams PR [http://www.williamspr.co.uk ]. The survey, conducted this week, polled 1,000 small and medium-sized businesses (SMBs) in the UK …
Google is changing – and for the worse. The company is focused on the ever burgeoning world of social. Currently it is exploiting its fifth attempt at a social networking system, Google Plus. Previous Google social networks, like Buzz and Wave have bit the dust. The company has high hopes for Plus – so much so that it has now started to use data from the social network to influence the search results it presents to you.
Author: EJChurch When promoting your small business or web site on twitter, it can quite often feel like followers are impossible to get. You look at your competitors\’ twitter accounts and see that they have tens of thousands, and in comparison to your paltry few dozen, you feel inadequate and …
Online retailers must act now to address a critical issue around new EU cookie legislation or risk damaging user experience and customer conversions from May 2012, according to Maxymiser, the global expert in multivariate testing, personalisation and optimisation solutions. With only four months until penalties come into force, Maxymiser warns …
Many people who run businesses or who work in the typical office are not in the best mood to do the best. So, just how can you improve that situation and be more positive? You might not be able to afford the luxuries offered by Google to its staff, but at least there is one thing you can do which will significantly improve the mood of your staff – and yourself. What is it? You guessed it – blogging.
As social media increasingly becomes part of everyday business life for IFAs, IFA Life is urging financial advisers to take time out to learn the skills needed to leverage the new technology. Research from IFA Life indicates that 70% of IFAs have a profile on the networking site LinkedIn, but …
By Cedric Loiselle You probably have heard about online vendors that sell Facebook fans. Those who want to buy Facebook fans should understand what is in store before signing up. Sites like Usocial have become popular recently because they promise to fill your fan pages with “likers.” Before you get …
Social media importance is overplayed for local businesses according to new research. Furthermore, the internet itself appears to be seen as more important than it actually is in helping promote a business.
By James Dureno Paid search advertising can prove effective in drawing the relevant amount of traffic to your organization, however small businesses make mistakes that cost them their campaigns going in the wrong direction. In a successful paid search advertising campaign advertisers use Google Adwords and Facebook Ads also specifying …