Press Association Interview

The UK’s Press Association (a leading news wire service) has just interviewed me about the prospective MP who has been sacked because of comments he made on Twitter.

Concentrate on headlines to boost your traffic

If 7m individuals visited your website each month would you be happy? Maybe; I guess it rather depends on who you are and how many people already visit. For the Daily Telegraph, however, this was seen as too small an audience. That’s a remarkable thought, considering the newspaper itself only …

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Bye Bye Bebo…Bebo Bye Bye

If you don’t like the musical suggestion in the headline, here’s an alternative “Another one bites the dust”. Yet again, we’re seeing a major organisation – this time AOL – making a massive mess of things online. And you think they’d know better, considering they started out as an online …

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Add extra pages to increase sales

Here’s an expirement you can conduct in your local shopping centre car park tomorrow. Print out 100 sheets of paper with an item you want to sell and your phone number, or the contact details where people can buy it. Then stick one sheet under the windscreen wiper of 100 …

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EXCLUSIVE: Facebook to create new language

Facebook insiders have revealed exclusively to me that later today they will be announcing a new language which is set to revolutionise the web. At the moment the web is mostly in English, with other sites in Japanese, Chinese, and a multitude of European languages. The real difficulty is that …

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A complete masterclass on Twitter

Nigel Morgan – PR Expert What is the practical use of Twitter in business? Even if you accept it does have a business case, how do you use it? And what if you use it – how do you capitalise on it? These are regular questions business people ask about …

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You can get people to pay for websites

Readers of The Times online are going to have to dig into their piggy banks come June; The Times and The Sunday Times are to start charging for access to their websites. You will need to pay £1 a day or get it discounted to £2 a week. If you …

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Alter your web design to match your readers

How annoyed are you when you go into a bookshop and see a book entitled “Email for the elderly” or “Windows 7 for Seniors”? There is a plethora of books out now all targeting a group of people aged 50 and over all variously described as “senior” or “elderly” or …

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How to Choose a Freelance Writer for Your Web Site

It can be a nerve-wracking task to choose a freelance writer for your web site. You are placing a great deal of trust in another person’s hands. Although you can protect yourself by reading the content before publishing it and checking it for plagiarism and duplicates, writers that produce poor …

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