Online customers are highly sensitive to your prices

How much are your customers willing to pay for what you sell? Getting the price right is notoriously difficult – especially online thanks to a plethora of price comparison sites. However, new research from Korea (where Internet usage is amongst the highest in the world) suggests that companies should not …

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Namecheap.com Hosts 2nd Annual Holiday Twitter Trivia Contest

Namecheap.com, a leading domain name registrar, is hosting its second annual holiday Twitter trivia contest, featuring $20,000 in prizes including domain name credits, Dell Studio 15 laptops, and Barnes & Noble nooks. “We had a great time with our trivia contest last year and felt our clients and new users …

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Effective Student Marketing Releases 10 Tips for Social Media

Effective Student Marketing, Inc. recently released “10 Tips to Jumpstart Your School’s Social Media (http://www.effectivestudentmarketing.com/social/10-tips-to-jumpstart-your-schools-social-media.php)” on the company website. The list is designed to help schools understand what makes a social media campaign effective, and offers a good starting place for schools that are new to social media. By outlining …

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Would Simon Cowell say your website has the X Factor?

Simon Cowell is, of course, the real winner of The X Factor in spite of the deserved win last night of 18-year-old Joe McElderry.  Even though Joe has been awarded a £1m prize contract, Simon Cowell’s company, Syco, is likely to make much, much more. Whatever you might think about Mr …

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Online Communities Provide Improved Customer Service

The use of online communities in addressing consumer issues and concerns will result in a more comprehensive customer service process and an improved experience for consumers according to Reality Digital, the leading provider of online community software (http://www.realitydigital.com/online-community-software.html) for brands and businesses. The vastly improved degree of interactivity between consumers …

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PR Agency Punch Communications Identifies the Personal & Professional DNA of the Social Network

Leading PR company (http://www.punchcomms.com/pr-company.html) Punch Communications has identified a vital trend in the utilisation of social networks for personal and professional use. From a brand perspective, social networks invest significant resource in differentiating their product offering from competitors in an increasingly crowded market; the net result being that people utilise …

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New Diploma in Digital Marketing Qualification Launched by MMC Learning

MMC Learning has launched the Diploma in Digital Marketing qualification accredited by the CAM Foundation and Awarded by the Chartered Institute of Marketing. The course is delivered through a unique, flexible study, video e-learning package designed for working professionals. Business professionals are now taking the Diploma in Digital Marketing course …

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SES New York 2010 Registration Now Open

On the heels of record breaking attendance at Search Engine Strategies (SES) Chicago, SES announced today that registration is now open for SES New York (http://www.searchenginestrategies.com/newyork/?utm_source=prweb) to be held March 22-26, 2010 at the Hilton New York. The conference and expo will consist of multiple keynotes and more than 70 …

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Helping others online could boost your business

Today sees President Obama receiving his Nobel Peace Prize in recognition of his initial attempts to make the world we live in a better place. His roots in working in social care make President Obama somewhat different to many previous presidents, who came from business or law. Rather than seeking …

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Two reasons why people don’t buy online

Online retailers are failing to focus on two key issues which are persistent barriers to Internet shoppers. A new study of online buyers has found that taken together these two issues are stopping more than half the people who use the Internet from buying anything online. We may well have …

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Green Cross Code for the Internet is another Government mess

Gordon Brown and Ed Balls are today announcing the Green Cross Code for the Internet. The idea is that it will provide children with a means of staying safe online. The code has been drawn up following the Byron review of Internet safety which resulted in the formation of a …

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