Internet Psychologist
By Tahire Khan Creating a Facebook fan page only takes minutes to do and it is an incredibly cost effective way to build an audience of targeted and interested users, and what’s more you can communicate with them regularly for free. If you’re serious about social media, here are my …
These people will make better use of Twitter and Facebook than many of their children Late tonight, all across the UK, groups of people will be getting together for a party to celebrate their, er, Party…! Strange as it may seem, but people do have fun on Election Night to …
Ditherer. That’s the not-so-kind name given by many people to Gordon Brown. Remember a couple of years back? First he was going to have an election; then he wasn’t. If only, say his followers; after all Labour was riding very high in the polls at the time and he’d have …
Google is not a search engine – at least it’s not the way many people are using it. True, it can find you things – often unexpected and not always what you wanted. But, the latest information from Hitwise shows that most people are using Google merely as a “shorthand” …
RBS boss says bankers are paid to much; but that’s because of their brains The boss of RBS has scored a Gordon Brown-like “own goal”. The bank’s Chairman, Sir Philip Hampton, has admitted that city bankers are paid too much – “astonishingly high”, is what he said their salaries were. …
Unless you’ve been on a trip to the Planet Zog in the last 24 hours you cannot have missed the own-goal scored by Gordon Brown as he was caught out calling a life-long Labour voter a “bigoted woman”. You cannot move for the coverage in the media – and at …
By Sandra S. Sea Unless you have been living under a rock, you will undoubtedly know that social marketing is an important aspect of your online marketing strategy. It is important that you connect with your customers where they live. Meaning, social sites. Unless your business is geared to seniors, …
Friends at work are important to your productivity Friends are hugely important to you in the workplace. Research has consistently demonstrated that when you have friends at work, you perform better. If you go to work and don’t have any friends who work with you, or if you don’t really …
There may be books on the shelf, but young people prefer online learning Students are flocking to new technology rather like a bunch of pigeons pouncing on peanuts in London’s Trafalgar Square. And that means there is going to be the need for wholesale change in the way your business …
Facebook faces financial conundrum Most Facebook users simply don’t see the advertising the site serves up to them. That’s a conclusion you can draw from a new study on “social advertising” – the fancy name given to placing an advert on a website…! Indeed, anyone running even the smallest business …
Forums were the original “social networks” on the web. Prior to their invention we had “bulletin boards” of course and before them a part of the Internet called “newsnet” where people could ask questions, post information and get advice or support. Nowadays it might seem that Facebook or Twitter has …
When developing an overall web strategy, and in particular a social media strategy, a common question is whether to launch new initiatives as part of the existing corporate fan page, or create a new campaign-specific page for that initiative. This can apply to Facebook, Twitter, MySpace, YouTube, or any number …
By Bill Wynne Twitter is almost a household word. Twitter and Facebook alike. The keen marketer will know that Twitter will offer him a rich source of potential traffic but how do you effectively reach those people and get them to follow you? Make sure you take the time to …
Politicians are hoping that social networks, such as Twitter, could have a positive influence on the outcome of the forthcoming General Election in the UK. However, according to Internet Psychologist Graham Jones the impact is more likely to be negative. Speaking on BBC Radio Five Live last night (1hr 6 …
By Clare Swindlehurst Keeping your blog interesting and fresh isn’t just a case of posting regularly, you also need to mix things up and use different styles of posts to keep your readers engaged. Here are five different styles you can try out to make your blog more interesting. 1. …