By knowing the nature of Google updates and analyzing their effects, it becomes easy to plot the future marketing campaign so that it moves in the fast track. In this article, we will discuss some major updates that happened in 2017 that throws light on the path that lies ahead.
In this article, we will discuss ‘Fred’ the major algorithm update of 2017 that created quite a stir and how marketers can avoid its negative effects.
Links are useful because people click on them and get directed to your web pages. Many links, though, have been placed around the web for SEO (search engine optimisation) and that’s a waste of time. Indeed, Google says you don’t need to bother with this. The search engine can find mentions of your website, even if there is no link.
Link building is mandatory if you are intending to boost your website’s visibility and earn a ranking on the very first page in organic search.
You need fantastically stunning titles on all your digital content if you are to engage people in an information-rich world.
People no longer just check out your web page, they look across the entire Internet. That means you need extensive and consistent information about your business online.
The changes being made to the Google algorithm could eliminate websites that are not mobile friendly from first page search results
There is an old man in Woking, Surrey, who carefully places a bowl of custard outside his front door every night before he goes to bed. For years, people were curious about this until a couple of school children knocked on his door and asked “why do you put a bowl of custard outside your … Read more
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