Good packaging is essential to sell more online
Packaging of items sold is more influential than retailers might think. New research shows that packaging trumps prior consumer decisions.
Graham Jones
Time to organise your social networks
People automatically ditch people from their social networks to maintain a standard number of contacts. Without editing your networks you could remove connections you want to keep.
What is Click.ology?
This presentation outlines Click.ology and The CLICK System of making money online
Knowledgeable websites sell more
Sites that demonstrate they are knowledgeable sell more than sites that focus merely on sales. This means having lots of content on your website which is not sales oriented.
Time to tell your web visitors a story
Stories have a powerful way of ensuring your message sticks. Research suggests that if you use stories people remember your website longer.
Season’s Greetings – 2013
Wishing you all the compliments of the season – if you celebrate it, a Happy Christmas. In the spirit of giving at this time of year, I would like to offer you a “Free Gift“. My weekly newsletter is full of business advice and tips and is published each week, …
Customised websites do better online
Customisation of websites means that people stick around longer and like your company more.
Hackers See Your Smartphone as a Vulnerable Entry Point
The proliferation of mobile devices is providing cyber criminals with additional launch points for targeted attacks, spurring demand for mobile endpoint protection solutions globally
Al Jazeera
Helped Al Jazeera TV with a programme on “online trolls”.
How to get people to take notice of your emails
Competition for attention is fierce in emails. Here are tips on getting your emails noticed.
Most Internet activity is non-human
Don’t believe everything you read in your analytics reports; most of those visits to your website are not from real people.
Top 10 Internet Psychology posts for 2013
The most popular blog posts written by web psychologist Graham Jones in 2013 on Internet Psychology
Information is essential to website success
When selling online, customers are looking for detailed information. They know what they want – they want you to tell them the details.