Free products are more valuable than discounts
Consumers value a free item more highly than a discounted item. So when you want to sell a high priced item add a freebie.
Voucher Code App Helps Shoppers Save Time & Money
Rather than trawling the database for codes, shoppers are now alerted to a potential saving by a browser app.
How to get backlinks if your website looks like – ugh
Getting good backlinks to your website is very important if you want to get high rankings. If you want to save time and money, you should check if your website is link worthy before you start with your link building campaign
Google failure shows how dependent you are
Google suffered a major outage leading to a massive drop in web activity. Almost everything we do these days depends on Google.
Email marketing depends on your brand image
Email marketing has limited impact if the recipient does not know who you are. Study shows that offline branding could be vital in email success.
Heineken, Unilever, McDonald’s to reveal digital marketing priorities at ad:tech London
Heineken, Unilever, McDonald’s to reveal digital marketing priorities at ad:tech London
Big business fails the Internet test
Major brands are failing to keep up with modern communications and are largely ignoring their customers. This is certain to rebound on them.
Zapper’s Scan-to-Login Makes e-Commerce More Convenient
Zapper™ announces a new web service to make e-Commerce more user-friendly: Scan-to-Login™
BBC News
I was interviewed about research showing that Facebook makes people feel worse about themselves
Facebook is bad for you – yet more evidence
Facebook is increasingly shown to have negative psychological effects. Now new evidence suggests it makes us feel less positive.
Social Media Spec Guide for Content Design
Infographic Showing Social Media Spec Guide for Content Design