Email marketers taken to task for failing and being wrong

We love email – so why don’t more companies get it right? People like receiving emails. In spite of all the hype about spam and “phishing attacks”, email is still one of the most loved aspects of the Internet. Indeed, recent research by the Direct Marketing Association shows that people …

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You Can Judge an eBook by its Cover

eBooks are one of the fastest-growing areas of the publishing industry, with the Amazon Kindle and Sony Reader providing a platform for readers to access their favorite books in electronic format. Forrester Research estimates that by the end of this year, U.S. consumers will have bought a total of 3 …

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1&1 helps fight misuse of domain names

More and more frequently, imitations of well-known domains are misused for various, sometimes criminal, activities.  The target of the masterminds is primarily companies, and the effect on the victims’ image is often tremendous and can lead to a loss of customer trust. In the fight against the increasing misuse of …

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WordPress is wrong and graphic designers are right

A standard WordPress page does not help your website visitors remember what is important WordPress is one of the most popular pieces of software around. Indeed, on WordPress.com there are over 11m blogs – and as for the number of websites that are built using WordPress.org, well it’s anyone’s guess. …

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Coalitions are not just for politics

Deputy Prime Minister Nick Clegg and Prime Minister David Cameron seal their relationship in public as this still from the BBC News website shows The wedding guests were all arranged in the garden and then, as the sun shone and the birds sang, in walked the “happy couple”. Smiling, confident …

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Consumers Worldwide Change How They Communicate, Becoming More Fragmented, More Mobile and More Connected through Social Media

Consumers around the world are changing how they seek and share information, according to new research that Survey Sampling International (SSI) conducted among adults in the US, UK, France, Spain and Japan. Media multi-tasking — such as simultaneously searching Web sites, emailing and talking to someone — is prevalent in …

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Niche blogs do not mean success

The people of Newbury, in Berkshire, must be keen grocery shoppers. In spite of the fact that this small market town has a population of only 30,000 people, Tesco has just opened it’s third store there. There is a massive Tesco Extra a mile or so South, there is a …

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5 Reasons to Build a Facebook Page For Your Business

By Tahire Khan Creating a Facebook fan page only takes minutes to do and it is an incredibly cost effective way to build an audience of targeted and interested users, and what’s more you can communicate with them regularly for free. If you’re serious about social media, here are my …

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Internet retailers do not benefit from offline advertising

Outdoor advertising may as well be blank, for all the good it does for online firms Advertising executives are failing their customers it seems. New research shows that people want to find out more about the products and services being advertised, but those pesky ad designers are not helping them …

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Social networking fails to reach out to people

These people will make better use of Twitter and Facebook than many of their children Late tonight, all across the UK, groups of people will be getting together for a party to celebrate their, er, Party…! Strange as it may seem, but people do have fun on Election Night to …

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Fasthosts launches new hosting packages

Fasthosts Internet Ltd, a leading web hosting provider, has launched a brand new range of premium-quality shared web hosting packages that represent the company’s latest step in its drive to raise the standard of UK web hosting. The new packages combine huge quotas of web space with new professional-quality web …

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