Internet Psychologist
Graham Jones I am sitting in my hotel room in the USA watching a fascinating CNN program which is a “debate” between the Republican leadership hopefuls. What is interesting is not what they are saying – usual political flim-flam that doesn’t really answer the questions. Rather, the interesting bit is what is …
Most people don’t use Internet technology well. Fewer than 2% of people who access the web, for instance, actually subscribe to RSS feeds. In spite of environmental concerns, millions of emails and web pages are actually printed out, rather than read on screen. As for using social networking tools, or …
A lucky 500 Londoners have started taking part in a trial using Nokia phones to pay for tube journeys. Essentially, the phones use similar technology to the widespread “Oyster card” that many people in London use to pay their underground fares. Barclaycard is launching a similar card that will pay …
Still, in spite of being around for ten years, people dismiss blogging as futile, unecessary or in some way “amateur”. Far from it – some of the most successful web sites in the world are based on blog technology. Amazon, the BBC and Facebook are all derivatives of blogging. But …
Bloggers often find it hard to locate information to write about. Indeed, at blogging workshops I run, people often say they run out of ideas for their blogs. Well, if newspapers ran out of ideas they’d soon lose money…! So, where do newspapers get their ideas from? Other media – …
American commentators reckon there is a recession just around the corner. And one of the people quoted, economics professor Nouriel Roubini, believes that the financial difficulties could be greater than anything we have ever seen before. Such prophets of doom make for great headlines, but they are forgetting one thing. …
How many times have you ventured into an online store, only to find that you can’t get as much information about a company’s products or services as you would like? Only yesterday I wanted to know if my new video camera could take certain memory cards. Was that information in …
My interview with the Business Editor of the Reading Chronicle led to a front page story in the main newspaper and then the whole of the front page of the Business Review sections. Wow!
My son Elliot was 8-years-old yesterday and today we had a big party for 26 of his friends. It was a Harry Potter theme party with a wizard magician who kept all of the kids “spellbound” for an hour…! So what has all this to do with Internet Psychology? Well, …
Shoppers online must be a pretty confused bunch of people. After all, we clearly want to shop online – the graph for items purchased on the Internet is near vertical; we just keep buying more and more stuff online, day in day out. That is shown by recent research for …
Teenagers have been warned by men in grey suits to be careful online. According to the Information Commissioner’s Office, teenagers stand a chance of ruining their future careers if they are not careful when using social networking sites. Oh dear – here we go again – another set of adults …
A production company working for Channel 5 just phoned and asked me to appear on a new technology programme as their “Internet expert”.
American Psychologists have discovered that we need to “get the T-shirt”. In an interesting group of different studies, the researchers from New York University found that in order for us to really feel we are part of a group we have to show that we are in that group. We …
British consumers would rather receive traditional direct mail than an email marketing campaign. That’s the conclusion of new research conducted for the Institute of Direct Marketing. Less than one in five people surveyed wanted to receive marketing material via email – they preferred to get it in the post. So …
There are over 100 million blogs in cyberspace now and the rate of growth is phenomenal. Indeed, if blogs continue to grow at their current pace there will be more blogs on the Internet than people on the planet, by 2010. If your blog is amongst all that noise, just …