Being social online leads to risky decisions

Greek Prime Minister George Papandreou took a risk this week when he announced a referendum on the EU finance deal, which the rest of Europe thought was done and dusted. Greece and financial matters do not appear to be happy bedfellows at the moment. Indeed, a seemingly happy-go-lucky attitude to …

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How to manage multiple WordPress sites from one place

If, like me, you have dozens of WordPress sites, managing them can be difficult. You log in to one, then have to log into another and before long you are a bit muddled as to which site you are on. Not any more, thanks to a new service ManageWP. Check …

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Treat your online customers, don’t trick them

Sales people up and down the land will be scaring their customers today. Not because it is Halloween, but due to the fact that sales people are taught that people buy because of fear. Nonsense. People do not buy because of fear, no matter what the sales text books tell …

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Packaging sells products

You need to wrap things up online

The latest smartphone from Nokia might just sell. Not because it is brilliant – it might be for all I know – but because it is brightly coloured. Most mobile phones are the same colour – sort of grey, silver, black combinations. The white iPhone was massively attractive, of course …

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BBC Radio Merseyside

Interview on the concept of Facebook “trolls” – people who post negative, hateful and hurtful comments on social networking sites.

How to earn $1m in two weeks by using Google

This video demonstrates that by using search facilities effectively you can learn completely new skills that can earn you $1m. Few of us actually use search engines effectively. We simply type in a word or two and hit enter. But with the intelligent use of search facilities much more is …

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Lonely people respond differently to reviews

Good reviews might work against you online

Are you watching The X-Factor…? Of course you are…! You’d be daft to miss the exploits of teen heart-throb Frankie Cocozza – especially as his mentor “chief judge” Gary Barlow said that he was really bad on stage last week, but that he had made a “comeback” this weekend. And …

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Businessman holding a touchpad pc, reading a newspaper

Read this…! You’ll like it…honest….!

What do you like best – reading something on-screen, or having a piece of paper in your hands and reading from that? Consistently, people claim that the subjective experience of reading from print is better than screen reading. Although we have to read millions of words from our screens each …

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Facebook reveals your brain’s structure

How many friends do you have on Facebook? Whatever the answer, I can tell how much grey matter you have in your “amygdala” – a small, almond shaped area deep within your brain. The amygdala plays a central role in emotion and in memory – probably helping us remember things …

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