The iPad generation is older than you think
Tablets like the iPads are being taken up in large numbers by older generations. That is changing the demographics of your website.
Blog posts and articles on business psychology
The latest articles from Internet Psychologist and Business Academic, Graham Jones
Google does bad by doing good
Google is proposing a new system for ranking online merchants and stores. But will the new system favour Google’s own shopping network?
Don’t believe everything you read on Twitter
Twitter is a poor predictor of public opinion yet a good predictor of company performance.
Women rule the Internet
Women are in charge of the Internet because they represent more of the actual usage of online services.
What side of a web page should you place pictures?
Web page placement of pictures can enhance your ability to get your message across. Picture position should match our concept of time.
People love reading – so get writing…!
Written articles bring businesses more ROI than video or other forms of online content. Research shows that writing articles is the best web strategy.
Is your website “tip-of-the-tongue”…?
People will soon forget your website if you don’t keep promoting it. You need to be “in the face” if your audience.
How to Get More Followers on Twitter
People want more followers on Twitter – but how? Research shows for the first time what you need to do to gain more followers on Twitter.
Twitter beats Facebook and LinkedIn for B2B lead generation – or does it?
Twitter beats both Facebook and LinkedIn when generating B2B leads, says recent research
Inbound Marketing Campaign Requires Patience
Inbound marketing works, but can take up to six months to have an impact. Businesses tend to give up on inbound marketing too soon.
Don’t delay – act today…! Web delays can cost
Delays in producing website can cost you lost of money. Thorntons lost nearly £1m as a result of website delays.
How to improve your website traffic
How to improve your website traffic suggests you need more people to visit your website. But why should they?
Interflora proves SEO can be harmful
Interflora has been hit hard by Google because of seemingly dodgy SEO techniques. It is a lesson to take care
Stop checking the Internet late at night…!
Checking the web late at night could cause you sleep problems, stress and make you fat…! Research shows screens interfere with our biological clocks.
Online video content can reduce web impact
Online video content can be both good and bad for your website. You need to consider carefully the use of web video to ensure maximum impact.