Sepp Blatter

How to prevent Twitter from leading you to prison

Sepp Blatter is coming in for a lot of online stick today. The much-criticised President of FIFA appears to be somewhat oblivious to the highly vocal complaints that international football is in crisis. Allegations of corruption are flying around and on Twitter, for instance, you’ll find plenty of people willing …

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Cheryl Cole Sacked

How to find out if your website truly engages

Aah..let’s here the sympathy for poor Cheryl Cole…cruelly “sacked” from the American version of The X-Factor – apparently for her Geordie accent. It seems that in the pilot programmes no-one could understand her. But as the talk-radio presenter LaDona Harvey said on TalkSport yesterday, the chances of people from Newcastle …

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TweetDeck

Why Twitter has made a $40m mistake buying Tweetdeck

So, after all the rumours and speculation Twitter has bought Tweetdeck for a whopping $40m. Big mistake chaps. If you didn’t already know it, Tweetdeck is an application for managing social network information, in particular Twitter. On its own, Twitter is pretty much useless. The front page is of no …

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Facebook's Mark Zuckerberg

Why Mark Zuckerberg is right about the under-13s

Facebook boss Mark Zuckerberg has caused a wave of controversy by saying that he wants to fight for the right of children under the age of 13 to use Facebook. At the moment it is illegal in the USA for social web companies to allow registrations of those under the …

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Social Media Expert Reid Hoffman

Social media requires the human touch

Reid Hoffman, the founder of LinkedIn is set to make a tidy sum when his social media site goes public later today. Estimates vary, of course, but when shares start selling today, Hoffman will become a multi-millionaire. Nice. I was speaking at a conference in London a year or so …

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The Whitehouse as an example of web page graphics

Web page graphics don’t need to be excellent

Web page graphics are important; they help us get a sense of the organisation of a page, they help us pay attention to specific ideas and they give us a feeling for the kind of website we are on. Even if you are not a visual thinker, graphics on a …

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Story Telling Increases Your Website Readership

Story telling beats facts online

A German hairdresser is celebrating this morning after winning the “world’s best beard” contest in Norway – a story that is proving hugely popular online. Indeed, it is the second most shared item on the BBC News website, after the story about bomb threats to London. It is evidence taht …

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Mashable provides constant content

How to succeed online the Mashable way

The twenty-five-year-old Scot, Pete Cashmore, is an Internet superstar; six years ago, aged just 19, he started a humble blog, Mashable, which is now one of the world’s most influential and most widely read websites. This weekend he entertained an exclusive audience of 300 people at Disneyland in Florida at …

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Red and white 3D illustration of the word Blog connected to a mouse.

Five psychological reasons for blogging

Blogging is, of course, great for business. Indeed, many successful businesses put blogging central to their online activities. There is plenty of evidence which shows that blogging is related to search engine success, social media success and – importantly – financial success. Blogging works. However, there is more to blogging …

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