Do not distract your older website visitors

Teenagers are often criticised for being “unable to listen” or “ignoring their parents”. How many times have you asked your teenage children to turn down that music, only to be ignored? Well, new research suggests they are not actually ignoring you. It is just that they are better able to …

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Big firms teach small businesses an online lesson

Sir John Rose had to square up to the media yesterday in his role as the Chief Executive of Rolls-Royce. His company’s engines had been found to have a fault which led to the explosion on a Qantas flight earlier this month. Sir John admitted that the issue would cause …

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Your customers could start ignoring you

Right at this moment what do you think your customers are doing? Go on, have a guess. They could, of course, be in their office. Or they might be on the train. They could be having a swim, eating a snack, downloading something they shouldn’t or kissing their loved ones. …

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You should not make your website visitors angry

Anger is breaking out behind the scenes at X-Factor, according to reports. It seems that Cheryl Cole is cross with some of her acts boozing, while her competing judges are furious she went off to the USA in the week, leaving her acts without a mentor. But the chances are, …

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How to check your online suppliers are up to the job

Prime Minister David Cameron must be rather upset with his own security services. It seems they informed President Barack Obama within five minutes of discovering a suspect package at East Midlands airport, yet they took 11 hours to let Mr Cameron know. Apparently, “Whitehall sources” have said that “lessons can …

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How to keep your head above water on the internet

Thames Water can stop leaks it seems, but is unable to run email properly Customers of Thames Water must be gasping at the stupidity of the company. They have admitted an “email error” which allowed 4,000 emails they were sent to go unnoticed for seven years…! The mind boggles. How …

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X-ray vision needed to see through business clutter

Martin Broughton, the Chairman of British Airways, has stirred up controversy by suggesting that some of the security checks we go through at an airport are unnecessary. He has a point. I asked an airport security officer recently why I needed to take my laptop out of my bag. After …

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Top 10 Blogging Ideas

Have you noticed that whenever there is some political news on the TV, certain politicians always have something to say? It doesn’t seem to matter what the story is about, up pops the “same old face” to comment on the issue. In the media world these individuals are known as …

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Your online friends are valuable when they talk nonsense

You can’t imagine former Prime Minister Gordon Brown having many friends on Facebook. Not because he doesn’t have friends, but probably because he is a rather cerebral person, who is likely to shun the meaningless chit-chat so prevalent in online social networks. I don’t know Mr Brown, but I suspect …

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Email is more important than you might think

Wayne Rooney may or may not leave Manchester United. But one thing is for sure: Sir Alex Ferguson will have no trouble finding a replacement. Deep down in yesterday’s reports of Rooney’s reticence to stay in Manchester there is the telling comment from Sir Alex. He said that we would …

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Search will not really answer your questions

Finding out what Chancellor George Osborne says today in the Comprehensive Spending Review is easy – you can listen to it word by word on BBC Radio Five Live. Alternatively, you can log on to the Government’s own live streaming service, Parliament Live TV. Not only that, Sky, BBC News …

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Social networks need to be even more social

The President of Chile, Sebastian Piñera, arrived in London yesterday with a bag of rocks as a present for the Queen. Of course, those rocks were from the depths of the mine in San Jose where 33 men had been trapped for 70 days. The rocks are a symbol of …

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You need the online competition to fail

We learn more from the mistakes of our competitors than their successes Liverpool football fans are gob-smacked, no doubt, by the latest goings-on in the trans-Atlantic tussle for the club they love. In years to come, it will probably be a case study on MBA courses across the globe. But …

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Business bosses fail to grasp social media

Don’t tell your boss at work, but almost certainly he or she is living in the past, unable to grasp the modern world. They want it to be “like it used to be” and mutter things like “it was never like this in my day”. They thump their fist on …

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