Internet Psychologist
The latest articles from Internet Psychologist and Business Academic, Graham Jones
Look at the statistics for web usage and you soon discover that the most popular web sites in the world are those which are focused on specific brands. Search terms also tell a tale or two about the importance of brand. For instance, the latest figures on search popularity show …
The businessman at the back of the room wasn’t that happy. When I asked an audience of business owners if any of them had used social networking one man at the back put up his hand: “I tried it once but it didn’t do me any good,” he said. In …
Customers love to be loved. In fact, we tend to shy away from companies who dislike us in some way. Only last week, after 9 years of loyal custom, I cancelled my Annual Membership with the RAC; I had found I could get an equivalent breakdown service for a quarter …
Congratulations to President-Elect Obama – an historic victory. But part of his success may be down to a psychological phenomenon known as “contextual priming”. A study performed last year revealed that the building you vote in has an effect on who you decide to vote for. In essence, the context …
So, it’s election day in the USA – and the world awaits the decision of the voters. Will it be McCain or Obama? The latest polls put Obama ahead by at least 5%. Already this is being hailed as the election that was won online. There are plenty of election …
Dave Brailsford, the Performance Director for UK Cycling, is clearly having an impact on the team. Not only were they hugely successful in the Beijing Olympics, they are scooping up medal, after medal in the World Cup currently being held at the Manchester Velodrome. This morning, Brailsford was interviewed on …
Small business owners are all seeking one thing at the moment – more business. Everywhere you look, small businesses are in need of extra custom. Whether it’s the recession, the credit crunch or just plain greed doesn’t matter – what matters is the fact that this is such a common …
Jonathan Ross and Russell Brand are at the centre of a perfect storm – it’s got everything; sex, money, jealousy, a grandfather, an attractive young woman, an iconic corporation, stardom, – the list goes on. However, it’s a story that could have been knocked on the head within hours, rather …
How good to see a “major think tank” so up-to-date with thinking….! According to Demos “Bosses should embrace Facebook“. Apparently, says Demos, it could be counter productive to stop staff using Facebook. Now, forgive me a moment while I blow my own trumpet – but isn’t that exactly what I …
Today is National Get Online Day – honest…! It’s an initiative from the Department for Innovation, Universities and Skills. Mmmm. There’s the first mistake – to separate universities and skills from the Department of Education (now called the Department for Children Schools and Families). Do you get the picture? Here’s …
Blogging is dead, it seems. Only last month I said that blogging is dying, but the latest view is that blogging is already dead. Interesting then, that all the discussion about whether blogging has had it’s day is taking place in blogs, of all places! The debate has been kicked …
Every day tens of thousands of people think they can make their fortune online. They dream of making millions while they sleep, of having a stylish home paid for in cash and of being able to relax on the beach as they gaze across to their Ferrari parked in full …
Taking part in social networking could help you live longer – providing you network online with younger people. According to researchers from the University of Iowa there is a genetic basis for a long-known phenomenon – animals that socialise with younger members of their species tend to live longer than …
Whether or not we have talked ourselves into a recession is no longer the issue. Neither is it time to argue over who’s fault it was – the banks? the politicians? big business? All the economic data now suggests we are in a recession and that it is going to …
Wayne Forrester, a 34-year-old lorry driver was from Croydon was jailed for life today after admitting that he killed his wife, Emma. In mitigation he claimed that it was what Emma wrote on Facebook that drove him to his actions. The result is instant headlines like “Facebook killer jailed for …