Connect your website to the real world
People live in a physical world. So your website needs connecting to that, rather than being purely virtual.
Online Business
Your business needs single women over 31
Online influence is something all businesses are looking for. Research reveals who is the most influential on the web.
Internet distractions cut your earning power
Getting easily distracted by the wonders of the web is not good for your finances. The more you focus on your work, the more money you will earn.
Diamond Queen shows how to run an online business
HM Queen Elizabeth II celebrated her diamond jubilee by showing exactly how to run an online business.
Start going out more
Business leaders are replacing face-to-face communication with social media. Be prepared for the backlash by going out more, not less.
Internet experts invent the past
Website content is fundamental to your website success. But content has always been vital to every business – it is not a new idea.
Website analytics could waste your time
Website analytics can provide vast amounts of data. Much of it is useless as it provides little information about visitor intentions.
Scarce products sell more in economic troubles
Scarce items are attractive. Restricting the numbers of items available leads to increased sales. This is even more vital in recessions.
Want to make money online? Think about the future, not the past
Thinking about the future will help you make money online than worrying about the past. Future thinking is associated with success.
Are you actually reducing your potential for online business?
The more you do with your website and mobile apps, the more you disadvantage some people. Don’t make your website too reliant on new tech.
Smelly study shows how to create a website
Web designers need to create the right online environment for getting visitors to do what they want them to do. A smelly train study shows what needs to be done.
Don’t make assumptions about your online audience
Online business owners often assume that different age groups use the Internet in different ways. But that assumption can be damaging.
Print this page if you want to remember it
We appear to remember less when we read it on screen if the context is not set properly. When we read things in print we tend to be able to remember them more easily.
Got a website or blog? Then behave like a publisher..!
Website owners are publishers – not marketers. Too many people think of websites as a marketing vehicle, yet in truth it is a publishing project.
Subscription success for The Times shows us the way ahead – perhaps
It is over 18 months since The Times set up its paywall, requiring people to pay to read its online news, rather then get it free. At the time there was a huge controversy with many other newspapers crying it would never work. But the owner of The Times, Rupert …