BBC Radio Berkshire
On the Bill Buckley show this morning talking about the psychology of Boxing Day shopping.
Graham Jones
Christmas Past or Christmas Present – which is best?
Charles Dickens knew a thing or two about human psychology. In “A Christmas Carol“, the main character Ebenezer Scrooge connects his past to his likely future and changes his behaviour as a result. Instead of being a miser, he dramatically alters his behaviour and becomes a model of generosity, providing …
My Top 10 most popular articles of 2011
So, what has grabbed your attention this year? During 2011 I added almost 1,000 new articles to this website – some have proved very popular, others less so. Here is a reminder of the Top 10 most-visited articles of the year (click on the titles if you want to read …
Do not make your customers think
One thing we know about the former North Korean leader Kim Jong-il is that he did not allow “his people” to think. They were extensively controlled – and still are with public wailing demanded by the military dictators. It shows that you can rule by fear. But it also shows …
Your online products need plenty of reviews
Harry Judd, the drummer from that popular beat combo McFly, is a brilliant dancer; we all know that because he won the TV contest, “Strictly Come Dancing” on Saturday night in front of a massive 12m viewers. Meanwhile, in other news, we all know that the French hate the English …
How to attract website visitors – be interesting…!
Now tell me, why have you visited this page? Is it because you simply love being here? Or is it because you want to find out how to be interesting? Or are you just passing the time, skimming the web in the hope of finding something to while away the …
Yet more evidence that you should not focus on internet success
Only last week I wrote about a brain study from Canada which showed we can achieve more success if we actually try to understand how other people failed. Now, another piece of research from the other side of the world confirms this as being a really good idea. Psychologists from …
Top Santé Magazine
Just completed an interview for Top Santé magazine on the psychological health implications of being obsessed with Facebook.
Why you should have a slow shopping cart
French President Nicolas Sarkozy is today urging German Chancellor Angela Merkel to quicken the pace on sorting out Europe’s financial muddle. However, it might be a good idea to go slow. Rushing and impatience for results do not appear to be great bedfellows for financial stability. New research shows that …
Online brands could actually be driving customers away
British TV presenter, Jeremy Clarkson has hit the headlines with his poorly-judged comments about public sector workers. Union leaders demanded an apology – and got one. Now the BBC has received almost as many complaints about Clarkson as they did about Jonathan Ross and Russell Brand – both of whom …
Look at online companies that fail to help you succeed on the internet
London’s Mayor, Boris Johnson, was in Battersea the other day “bigging up” the redevelopment of Battersea Power Station, that iconic landmark which many people only know from the front cover of Pink Floyd‘s album, Animals. Sadly, rather unlike the long-running success of the rock group’s music, the plans for the …
Babies can teach us how to use the internet
Protesters who tried to break into a corporate building in London today may have a point about the unfair distribution of wealth, but they are probably going about it the wrong way. Many people reckon the protesters should find something better to do, others call for harsher punishments for loutish …
How to master the front page of Google
Google’s front page is the “holy grail” which many businesses seek. Getting a front page listing on Google is a mark of success for many firms and the whole sector of “search engine optimisation” helps feed that insatiable hunger. Yet getting on to the front page is easy. All you …
Lorraine Chase’s Tedward incident shows you how to increase your online popularity
TV actress Lorraine Chase left “I’m a Celebrity…” last night. I wonder if she will now be flying back to Luton Airport…? But for fans of the show (and it has its millions of them) one of the highlights of the series so far has been the issue of “Tedward” …
Novel way to understand your online customers
The Archbishop of Canterbury has added his voice to a growing campaign which is urging the Government to alter its plans on welfare reform. Behind their argument is the notion that the Government simply does not understand the plight of the millions of people trapped in relative poverty. We’ve heard …