Other people hold the clues to your content
Other people can often see what your business needs to write about better than you
Content Marketing
You have more content than you think
Producing more and more content is a real problem for many people. But you have much more content than you think you have.
Forget the keyboard – handwrite your web content
Handwriting engages parts of the brain not used when we type on a keyboard. For better web content, start with handwriting
Content is more important than style
Content of web pages is more important than their design. Research shows that content is what changes behaviour.
People want real web content
There is plenty of web content you can copy. But research shows people prefer originality over availability.
Microsoft study reveals content confusion
Microsoft study on content multitasking reveals a problem caused by the Internet. We cannot multitask.
People love reading – so get writing…!
Written articles bring businesses more ROI than video or other forms of online content. Research shows that writing articles is the best web strategy.
Creating Web Content in Five Steps
Creating Web Content – management of your time and your planning process is essential. This article shows you how to succeed in creating web content.
The Five Cs of Great Web Content
Web content needs to satisfy four specific areas if it is to grab in the interest of readers. These are the Five Cs of Great Web Content.
Content curation reduces information overload
Content curation is the next big thing online. You can make your mark by being a content curator.
Free content curation tools
Free content curation tools are widely available, but which ones do the experts in curating content think are the best?
Local content will increase your website traffic
Your website readers are loyal to their locality. Provide them with something that’s relevent to their part of the world and they will lap it up. New research from communications experts at the University of Missouri shows that when we read something that is truly local, our brain commits more …
Twitter set to replace Google for content search
Twitter could replace Google as a place to go to find useful content. New analysis from Hitwise Intelligence shows a remarkable difference in how people use these two services. It seems that around one in three searches on Google are for transactional sites – we are frequently looking to buy …
User generated content set to take on huge importance
We already know that many Internet users contribute content to the web. Take YouTube, for instance, which reportedly has around 15 hours of video uploaded to it every minute…! Not all of that video is professionally produced, business material. Most is what we’d call “user generated content”. Already, just over …