Bphayward

Web could come to rescue of BP

BP Group Chief Executive Tony Hayward discusses the operation with a US Coast Guard – Picture reproduced with thanks © BP p.l.c. BP’s embattled CEO, Tony Hawyard is no doubt working hard to boost the company’s reputation following the oil crisis which started on 20th April 2010. Week after week …

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Depressed students reveal value of email

Students appear to be more depressed than we ever thought possible. A new study shows that around 15% of college students suffer from depression – significantly more than the 10% found in previous studies. But the “twist” in this new research is that the data was collected only via email. …

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Keating

Your customers will repeatedly buy the same product from you

Boyzone’s Ronan Keating could give you a lesson in selling more online products Boyzone’s cheating Ronan Keating has been in a bit of bother this weekend after his wife found text messages on his phone between her hubbie and his alleged mistress. But in spite of the negative headlines his …

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Neuralnet

How to avoid the Tiger Woods effect online

We are more likely to support something when it has several positive associations than when it has just one Tiger Woods has announced he will be playing at The Open Championship at St Andrews in a couple of months time. That is a double edged sword for the Royal & …

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Cleggcameron

Coalitions are not just for politics

Deputy Prime Minister Nick Clegg and Prime Minister David Cameron seal their relationship in public as this still from the BBC News website shows The wedding guests were all arranged in the garden and then, as the sun shone and the birds sang, in walked the “happy couple”. Smiling, confident …

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Drwhotrail

Do not annoy your loyal website fans

Fans of the hit TV series Dr Who are annoyed; no, they are furious. For two days the most popular story on the BBC News website has been about the anger of Dr Who fans who were annoyed by an on-screen trail for a Graham Norton programme. Like many TV …

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Childsplay

Two factors stop people engaging with your website

If you go to the polling station to cast your vote in a couple of weeks, the chances are that your next door neighbour won’t be doing the same. Around 40% of people don’t bother to vote in UK General Elections. Many people think they are registered to vote, when …

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Information

Information is the key to unlocking your web business

Millions of website users found themselves disappointed yesterday when one of their favourite sites failed to work, simply because a cooling system went wrong at the server rendering the site useless. But the cooling failure made international headline news because the site in question was Wikipedia. Like it or loathe …

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Copying

Don’t copy other websites

Do you remember that child at school who would curl their arm around their work so there was no chance of copying what they were doing? They were really mean weren’t they? They wouldn’t even let you take their exercise books home so you could copy their brilliant work for …

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Billgates

Poor Bill Gates exposes league table nonsense

Shock horror..! Bill Gates is no longer the world’s richest individual. Instead, the Mexican telecomms supremo, Carlos Slim, has overtaken Bill to become the richest person on the planet, at least according to Forbes Magazine. He is half a billion dollars richer than Bill and is the first non-American to …

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Oldtoyota

Don’t try to grow your online business rapidly

Popstar Cheryl Cole has more in common with Toyota boss Akio Toyoda than she might think. Today, the 26-year-old X Factor judge revealed that her marriage to Chelsea footballer Ashley is on the rocks. At the same time, reports surfaced that the 53-year-old Toyota President admitted that safety problems within …

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